11 years ago

“We own the weekend”

How do you follow up to one of the most successful 2012 UK Ad Campaign. Namely the Guardian’s “Three Little Pigs”  Cannes Lions winning one…. You are simply called BBH London. Here it is folks……the next instalment in The Guardian’s advertising output called “We own the weekend”…..WATCH HERE…The campaign is led by a Tim Godsall (BISCUIT) -directed film starring Hugh Grant, which parodies his lines from a Jerry Bruckheimer movie trailer. And If you can’t get enough from Godsall’s work he also released a new Axe campaign today…with the same Agency called ‘FireMan’. WATCH HERE!! go Tim!!  Ooh… And how did Buzz Aldrin get all involved with this…..Find out for yourself here at Axe Apollo Space Academy… ANNOUNCEMENT VIDEO HERE…